Language Bite
Brand Identity, Design, Illustration, Copywriting, UI Design
Learning languages is not easy; it is tedious, time-consuming, and frustrating. Luckily, Language Bite seeks to alleviate those frustrations with learning.
Language Bite is a conceptual multi-platform app that offers quick and easy language lessons, all from the convenience of any digital platform. Language Bite seeks to solve the stigma of tedious, long-term commitment with language learning, through simple, bite-sized lessons that users can choose when to work on, and for how long to work on.
A soft, clean, and simplistic approach was taken to Language Bite's branding to really communicate the user-friendly, lax approach to learning.
The client specifically asked for a vibrant orange and white as Language Bite's colors, thus I incorporated these colors into the branding as well.
A small cast of lovable supporting characters were introduced, and to be seen throughout the brand's advertising, and in the app itself.
Language Bite sought to approach their lessons as less of a chore, but more like a game. Quick quizzes, interactive lessons, and fun visual aids help make Language Bite engaging and fun, and less like an actual class.
To communicate that the app is beginner-friendly, the UI incorporates many visual aids, such as illustrations, corresponding colors, and corresponding icons.
